On April 8, 2021, Meetings Mean Business Canada (MMBC) joins organizations across the globe to support the annual Global Meetings Industry Day (GMID). GMID showcases the proven value that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions bring to businesses and the economy.

Under the theme of We’re Ready, MMBC will host a free, 90-minute virtual event emphasizing the industry’s readiness to reopen the travel, meetings and business events economy when restrictions are lifted.

The event will feature industry leaders from across the country, including Destination Canada, Tourism Industry Association of Canada, Convention Centres of Canada, Hotel Association of Canada, destination marketing organizations and more. Participants will address these important topics:

  • The current status of business travel
  • The return of international events
  • State-of-the-art readiness plans and safety protocols
  • How the industry will help rebuild Canada’s economy

PANEL: MMBC vice chair Laura Pallotta will host a panel discussion on how provincial industry groups are reopening meetings and business events in their respective regions.

April 8, 2021 | 12 PM EST

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