Behind the Scenes at the Global Business Travel Association Canada Conference After four date changes due to the pandemic, the Global Business Travel Association Canada Conference took place May 2–3, 2022 at the Sheraton Centre Toronto Hotel, attracting 600 attendees. Ignite Magazine takes a close look at how organizers tailored the conference program to meet attendees’ new expectations for business events. Read more
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So far MMBC Communications has created 37 blog entries.
MMBC Welcomes Six New Directors Meetings Mean Business Canada has expanded its volunteer board of directors with the addition of six new members. The appointments bring MMBC’s total board seats to 16 following a motion passed during the 2021 Annual General Meeting allowing a maximum of 20 board members. “I’d like to personally welcome our new board members,” says MMBC Chair, Laura Pallotta. “Members of our volunteer board bring decades of valuable industry experience as well as a commitment to MMBC’s mission as a united voice for Canada’s business events industry.” Click here to meet [...]
Minister Boissonnault’s Tourism Growth Strategy Roundtable On May 25, 2022, MMBC Chair Laura Pallotta participated in a roundtable hosted by Minister of Tourism Randy Boissonnault. The discussion focused on tourism attraction investment and was attended by industry leaders from across Canada. The federal government is consulting with the industry as it develops its new Tourism Growth Strategy. During the wide-ranging discussion, participants brainstormed how to overcome existing barriers to investment as well as suggesting incentives that would attract critically needed private investment. Pallotta conveyed why business events need to be a central pillar of the federal strategy, how [...]
MPI Ottawa: Insider Experiences With in-person business events back on track, it’s important to share how our industry professionals are making successful events happen. MPI Ottawa is doing just that with its series of Insider Experience blog posts. Learn more about these successful face-to-face-events. MPI Ottawa Charity Auction Dinner Canadian Produce Marketing Association (CPMA) Annual Convention and Trade Show Salon International du Livre de Québec 17th Annual Institute of Public Administration Canada (IPAC) Leadership Summit
New Study To Measure Business Events Impacts Destination Canada Business Events (DCBE) has commissioned a legacy impact study for Canada’s business events industry. “There's no denying the powerful tourism benefits that business events bring to a destination — but their impact extends well beyond that. For instance, [events] can open the door to transformative collaborations, unlock trade and investment opportunities, spur innovation and attract top-notch talent from around the world,” DCBE said in a statement. “While there's plenty of anecdotal evidence on this, we’ve lacked concrete data to prove the long-term outcomes [...]
Regina Hotel Association Global Meetings Industry Day 2022 Event On April 7, the Regina Hotel Association celebrated Global Meetings Industry Day 2022 by inviting local event planners and convention hotels to an in-person meet-and-greet event.
Federal Supports Still Needed By Hardest-Hit Businesses Meetings Mean Business Canada is gratified that the federal government, in the 2022 Budget released April 7, acknowledges the visitor economy as “a key economic driver and job creator” while also recognizing the devastating effects that the pandemic has had on the tourism industry as a whole. Meetings Mean Business Canada wishes to clarify any misconceptions around a statement made in the budget document that “Canada’s high vaccination rate and the lifting of travel restrictions are providing important relief as the sector begins to turn the corner.” Canada’s visitor economy, [...]
Leading the Way: Shoppers Drug Mart National Conference Earlier this year, Shoppers Drug Mart demonstrated the value of in-person business events by bringing 1,600 Associates and Front Store Managers to its national conference in Toronto. KAREN BOSSIN, Director, Conferences and Events (pictured, right), spoke with LAURA PALLOTTA, Chair, Meetings Mean Business Canada, about the importance of face-to-face meetings. Shoppers Drug Mart/PharmaPix National Conference February 25–27, 2022 Metro Toronto Convention Centre 1,600 Associates and Front Store Managers from across Canada Laura Pallotta: Why are face-to-face business events like [...]
Meeting Professionals International Toronto Holiday Gala 2021 On December 7, 2021, Meeting Professionals International, Toronto Chapter, hosted its Festival of Reconnection Holiday Gala hybrid event, bringing together 137 people (115 in-person; 22 virtual). This was the MPI Toronto Chapter’s first in-person Holiday Gala since 2019 and the first in-person indoor event since March 2020. Festival of Reconnection Holiday Gala Date: Dec. 7, 2021 Length: 4 hours Location: [...]
Global Meetings Industry Day 2022 #TimeToMeet Global Meetings Industry Day (GMID) is an annual event recognizing the meetings and business events industry’s role as a catalyst for business collaboration, new investment and the creation of permanent, high-value jobs. This year we’re celebrating Global Meetings Industry Day a bit differently. Instead of holding our own event, we’re supporting YOUR GMID 2022 programs with a suite of educational and promotional materials: Advocacy Video: We’re creating a new video to spotlight the latest research, our industry’s readiness to get back to business and a call for continued support [...]